From the Desk of the NWiR Chair

Jennifer Stone, Johns Manville; NWiR Chair

Call for Presentations for NWiR Day 2020

The third annual NWiR Day will be held February 2, 2020 in Dallas, Texas.To create an energetic and intuitive agenda that is responsive to the needs of women in the roofing industry, we are looking for your suggestions and contributions on best practices and important issues to empower women in the roofing industry. NWiR Day is not just another professional development conference; it is a time for women to engage in education, networking, and mentoring for the purpose of growing their careers and strengthening their businesses.

Think about it this way, what do you wish you had known at the beginning or mid-point of your career?

We encourage the submission of general program topics and specific presentation proposals from women in all areas related to the roofing industry. Roofing contractors, building envelope consultants, manufacturers, suppliers, vendors, and service providers are all welcome to submit ideas. In addition, we are looking for live demos and hands on training opportunities from professional trainers and/or field technical staff.

We are still interested in your ideas and speaker suggestions. Please send by October 7th to

Call for NWiR Volunteers

Ellen Thorp, NWiR Executive Director

NWiR has always been committed to maintaining low overhead and a small staff so that we can allocate our budget towards programs. As part of that commitment, we really depend on members to volunteer for committees and fulfill specific roles that contribute to the operation of the association. Each month we’ll take a turn highlighting a different area of the association that needs help in the upcoming year and you’ll have the opportunity to throw your hat in the ring for when a specific role becomes available.

For this month, we are focusing on the communications committee.

Almost all of the communications functions of the association are handled by the communications committee. Chaired by Anna Anderson of Art Unlimited, the committee collects information for the newsletter, writes the communications schedule, publishes on a variety of social media platforms, reviews the website user experience, and provides guidance on association marketing. The communications committee is looking for members with some writing experience who could commit to 2 original content short blog posts or articles per month about events, people, or developments in the roofing industry. We don’t need professional writers; if you got an A in high school English or creative writing, then this volunteer commitment would be a great fit for you! Reach out to the committee at to express your interest!


Christee Holbrook, Graham Roofing; NWiR Membership Committee Vice Chair

2020 by 2020

Help us reach our goal of 2020 members by 2020.

2020 NWiR Members by 2020


How to Potty Train a Roofer

Sue Drummond, Harness; NWiR Education Committee
Potty training is my least favorite stage of parenting, it’s right up there with having to get a roofer to do something new or different. We know a child eventually needs to use the toilet and that there are more efficient ways to get work done, but making that transition feels daunting. Find out how to accomplish both, in 5 easy steps in the latest Work / Life Balance blog from your Education Committee.

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The Necessity of a Rescue Plan

Michele Pratt, OSEA; NWiR Education Committee
Member Michelle Pratt discusses several factors to consider when developing a rescue plan. Learn more.

Check Your Ladders and Scaffolds

Michele Pratt, OSEA; NWiR Education Committee
Hundreds of construction workers are killed yearly as a result of improper setups or dangerous behavior. Michelle Pratt also discusses quick tips this month to ensure your safety and compliance. Read more.

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Webinar on Oct. 2 – Register Today!
Looking Ahead: The Next Ten Years in Roofing

Leading roofing industry experts will share their perspectives on the trends, challenges and solutions for the roofing industry in the next 10 years. Attendees will receive insights on what to prepare for personally and in their companies to see success with a changing landscape of labor issues, technology, diversity and more. Upon completion, you’ll be ready with definable tactics to prepare your business and your career development for the next ten years. Panelists include:

•    Alison LaValley, NRCA;

•    Joanne Rodriguez, Mycocycle;

•    Mardee Billingsley, Tremco;

•    Steve Little, KPost Roofing & Waterproofing;

•    Heidi Ellsworth, HJE Consulting; and

•    Heather Estes, GAF

October 2nd at 12pm EDT, Register here today!

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Webinar on Oct. 30 – Save the Date
Equipping Leaders to Thrive in a Culturally Complex World

The next webinar produced by the NWiR Education Committee will be held on October 30th at 12pm eastern time. Stay tuned for registration information to be sent via email.

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If you have educational content to share with NWiR, send it to



Lee Lipniskis, CORE Contractors; NWiR Councils Committee Chair

Did you know that we have over 40+ councils across the US? Find one near you on our website. If you don’t see one, why not start your own? If you are a new council just getting started and looking for ideas for meetings and activities, don’t hesitate to reach out to any of the other councils across the country. Just visit the councils page on the website and you can find contact info for leadership, along with a contact form. Here’s what some of our councils have been up to lately:

NWiR Dallas/Fort Worth Council

Submitted by Casey Troxclair, KPost Company

NWIR at RCAT: Danielle Pack, Paula Felix, Michelle Meier and Debbie Smith representing NWIR at RCAT. Thank you to each of you who stopped by to visit with us about our chapter. Visit the NWiR Dallas Fort Worth Council webpage for more information.

MEMBERS ONLY EVENT – RANGERS SITE TOUR: NWiR DFW presents a members only tour of the new Texas Rangers Stadium! The tour will be Thursday October 17th 3pm, followed by happy hour at Texas Live.

 *Members Only
 *Waivers must be signed prior to entering jobsite
 *PPE Required: hard hat, safety vest, safety glasses, closed toe shoes – these can be provided for you if needed

NTRCA Not So Mini Trade Show: Thanks to everyone who came to visit our booth at the not so mini trade show for NTRCA! We enjoyed meeting each and every one of you.

Happy Hour Success: NWiR DFW had a great time networking, recruiting and unwinding from the week at Bar Louie! It’s been HOTTTTT in Texas so this was a fun way to hang out and enjoy the air conditioning!

Visit the NWiR Dallas Fort Worth Council webpage for more information for all events, past and upcoming.

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NWiR Seattle Council

Submitted by Brittany Wimbish, Fields Roof Service, Inc.

September Recap: NWiR Seattle was given a great hands-on training and product education from an NWIR National Founding Sponsor, KARNAK Corporation, for our September Chapter meeting. Tyson Smith went through several different products and their application processes. We each were given a chance to apply products to mock-up roofs and material. We learned when and how to apply which products and the great advancements that Karnak is making to roof coatings! Thanks to Stephen Weller and Aaron Weller for helping Fields Roof Service, Inc. host! I think we’ve added a few more repair crew members to our companies! Go get ‘em ladies!

August Recap: The Seattle Chapter had Tracey Prociw of the Roofing Contractors Association of Washington gave a great talk on Personal Branding. Tracey previously worked at a publishing company and owned her own roofing company with her husband.

Tracey then explained that a brand has something to do with how you perceive things. Everything that we purchase begins with personal service or a relationship. Creating a brand for yourself doesn’t mean you want to be popular; it is your way of being authentic and your reputation needs to be part of your personal brand. As women in this industry, we must work to be a cut above everyone else and Tracey talked about steps to creating that personal brand and the upsides of doing so. A personal brand is a lifelong project that is so important to have and continue to cultivate. If used correctly you could lead more, win more earn more and ultimately be more!

School Supply Drive: All kids deserve the opportunity to succeed in school! Many families living at Mercy Housing do not have the resources to meet these needs and as back to school time approaches, our NWIR Seattle Chapter has partnered up with Chinook Roofing, Mercy Housing, and Century Communities. Chinook Roofing headed up the collection site for gathering backpacks and necessary school supplies. We wanted to say thank you again to all those that came together to help these kids start the school year off right!

Visit the NWiR Seattle Council webpage for more information for all events, past and upcoming.

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NWiR Tampa Council

Submitted by Bridget Jenkins Wilson, Cardinal Roofing

September Recap: The NWIR Tampa Council had our September monthly meeting at “The Great Escape Room” hosted by Beacon Roofing Group.We had 24 ladies in attendance and had 4 rooms going!“It was so much fun to have everyone work together and laugh through the puzzles and exercises to break out of the room! It was a great team building exercise”, said Vivian Reliz of Quality Roofing, Inc.Most of the rooms solved their puzzles and everyone enjoyed the dinner from Mission BBQ and wine provided by Beacon.Beacon even went the next step and had goody bags for all in attendance.They were very much appreciated by the members. After the food was served and everyone started to “wine down”, the presentation began. The speaker was Vice President of International Sales with Situra Inc, Diana Vitritti. Diana is an accomplished member of the roofing industry for over 16 years and she shared her experience of being a woman in roofing and how her journey has been a successful one.Her heartfelt and candid experiences were welcomed and allowed for more discussions from the attendees.Thank you, Diana for being a mentor within our industry and for sharing your journey with us!

Visit the NWiR Tampa Council webpage for more information for all events, past and upcoming.

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NWiR Central Pennsylvania Council

Submitted by Katie Bicksler, Commercial Roofing Solutions

October Central PA Chapter Meeting: The next Central PA Chapter meeting will be held at a Carlisle SynTec Systems Roofing Design Conference. Join us for half a day of education and networking. Visit the NWiR Central Pennsylvania Council webpage for more information.

Visit the NWiR Central Pennsylvania Council webpage for more information for all events, past and upcoming.

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NWiR Denver & Northern Colorado Council

Submitted by Danielle Maya, Cotney Construction Law

We have had two successful events so far this summer in the greater Denver area. On May 22, we had a luncheon at Egg & I with a panel discussion focused on how to prepare for storm season. Janice Stitzer with CIG Construction provided us with the contractor’s perspective. Christina Trujillo with Spec Building Materials discussed the supplier’s perspective. And Danielle Maya with Cotney Construction Law addressed legal issues that arise.

On June 20, 2019, we had a networking event at LandLocked Ales, in Lakewood, CO. It was a great success and we had some great conversations. Along with many familiar faces, we had a couple of new ones, including a wonderful male supporter in Shawn Moats with BridgerSteel.

Upcoming Events:
September 29, 2019, from 11:30 to 1:00 – Luncheon at Egg & I 6818 S Yosemite St, Centennial, CO 80112– Panel Discussion on Mentoring

October 24, 2019, from 5:00-7:30 pm – Top Golf, 16011 Grant Street, Thornton, CO 80023

Visit the NWiR Denver & Northern Colorado Council webpage for more information.

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NWiR New Mexico Council

Submitted by Hillary McPartlon, Brian McPartlon Roofing LLC

NM Council Talking Taco Tuesday September “Safe and Great Places to Work”: Talking Taco Tuesday returned September 24th in Santa Fe at Second Street Brewery. September’s theme was “Safe and Great Places to Work.”It’s not easy to attract new hires with such low unemployment rates.NWiR members shared and were able to learn from others in the roofing, construction and insurance industries. Together they learned how to attract and retain long-term employees through economic swings.

Visit the NWiR New Mexico Council webpage for more information.

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NWiR Northern New Jersey Council

Submitted by Erica Sherman, GAF

NWiR Northern NJ: Quarterly Event Recap and Upcoming Event: We held our big quarterly meeting on September 11th, host by GAF at their Headquarters in Parsippanny, NJ. Our meeting featured speakers Carrie Ballone, Principal of the Leadership Distillery, and Lisa Calicchio, SVP and Chief HR Manager of GAF, who led us through exercises and shared insight into setting and achieving goals, and growing your skill sets. Special thanks to Jennifer Stone, Chair of National Women in Roofing, for joining our speakers to share her experience in roofing and how women can take ownership of their careers and their experience in this industry.

We are delighted to share the details for our October Wine Down Wednesday, especially since we’ll be meeting at a new location! Please mark your calendars for Wednesday, October 9th and drop in anytime starting at 6PM at the Grande Saloon in Clifton, NJ. We have a space reserved, and food and drink will be available – Happy Hour runs until 7PM and our group will receive 10% off discount afterwards. Continuing our efforts to support the Center for Hope and Safety, we ask you to consider bringing any non-perishable items to donate. We had such a wonderful and generous donation at our September quarterly event – let’s keep this going! Please RSVP so that we can better prepare for your attendance, thank you! Visit the NWiR Northern New Jersey Council webpage for more information.

Event Details:
Wine Down Wednesday
Wednesday, 10/09/2019 starting at 6PM
Donation Items: Any non-perishable foods

Visit the NWiR North New Jersey Council webpage for more information.

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NWiR Oklahoma Council

Submitted by Tammy Johns, T Johns Roofing & Construction

Build My Future OKC 2019: The Oklahoma Council is proud to participate in Build My Future OKC.The event will be held on October 9th, 2019 at the Oklahoma Expo Hall – Oklahoma State Fair Park in Oklahoma City. The mission of Build My Future OKC -“To encourage the youth in Oklahoma City by inspiring them to pursue professional careers in skilled trades, and raise awareness of the home building industry.”

Build My Future OKC is a one-day Construction Career day for high school students across the Oklahoma City area. Interactive, hands-on exhibits from organizations in the skilled trades and the building industry will provide students opportunities to experience what their future could be. Participating schools send students for approximately five hours of activities provided by industry partners. Student activities include educational displays, equipment operations, and learning experience.

Visit the NWiR Oklahoma Council webpage for more information.

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NWiR Oregon Council

Submitted by Kim Beeler, Beeler Marketing

Council on KOIN TV Channel 6 in Portland, OR: NWiR, Oregon Council was interviewed for a KOIN Channel 6 TV “Women Crush Wednesday” profile on the volunteer group. Stephanie Baird of Bliss Roofing was interviewed for the feature and several other NWiR, Oregon board members participated in the afternoon shoot held at a member’s (Columbia Roofing & Sheet Metal) project site in Portland.

Oregon Council Toured NW Natural Street of Dreams in Wilsonville, OR: A few NWiR, Oregon Council members joined a celebration of Professional Women in Building at the Tip of the Hard Hat presented by TerraFirma Foundation Systems and with our partners at the National Association of Women in Construction! From dirt, permitting and gas lines to design and construction, we celebrated the best of the best in the home building industry! Plus, in true PWB fashion, we honored the women builders and their teams who built housing pods for Kenton Women’s Village on behalf of the Home Builders Foundation. Thanks for all of your contributions to the community.

Visit the NWiR Oregon Council webpage for more information.

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NWiR South Florida Council

Submitted by Krystal DiAlberto, Chase Roofing

Council Gives Back: As children headed back to school in August, SFNWIR members came together to fill over 175 back packs. The back packs were filled with school supplies and other necessities for foster kids with Voices for Children of Broward County. Our next meeting will be taking place on September 12th at Habitat for Humanity office in South Palm Beach. Jim Brauner will be presenting Safety and Housekeeping- Keeping both feet on the roof.

Visit the South Florida Council webpage for more information.

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NWiR Tennessee Council

Submitted by Liz Tipping, Cotney Construction Law

Hands-on training with Carlisle!: On September 18th, the Tennessee council held a hands-on training at Empire Roofing Company. Lynsay Walsh with Carlisle Construction Materials, LLC, presented product details to the group. Lynsay shared insights on her job as an inspector and what she looks for when doing a roof walk through.After viewing and talking about the TPO Carlisle materials used on the roof, ladies were able to get their hands dirty. TPO membrane was available for participants to heat weld open seams and T-Joint Patches. Through hands-on practice, the Tennessee council was able to appreciate the details that go into every repair and installation of a TPO roof.

August Recap: The NWiR Tennessee Council gathered at Firestone Building Products for our August meeting. Dr. Amy Randall, Global Director of Research and Development at Firestone, shared some insights about the many factors that manufacturers consider when developing new products. From durability to fire resistance to ease of installation, Dr. Randall explained how raw materials impact each desired outcome in the creation and fabrication of roofing products. Following the meeting, we visited the 29th Floor for some exceptional rooftop photos. Many thanks to Dr. Randall and Firestone Building Products for hosting our meeting!

Visit the Tennessee Council webpage for more information.

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NWiR Central Florida Council

Submitted by Daphne Livingston, Cohen Law Group

First Ever NWiR Central Florida Council Networking Event: Cohen Law Group hosted the first NWiR Central Florida Council Networking and Membership Drive. We had over 40 in attendance and everyone had a wonderful evening building relationships! Thank you to all that attended for making our first event very successful. We have our next event scheduled for October so stay tuned for more upcoming events from the NWiR Central Florida Council.

Visit the NWiR Central Florida Council webpage for more information.



ABC SupplyABC. Supply

By Becca Vollmer, PR, Social Media + Content Senior Account Executive at Hiebing

ABC Supply shares marketing and social media advice this month with two articles:

Five Ways You Can Market Your Contracting Business
So much of what you hear about marketing these days is in the digital space, and while that’s an important component, there is so much more that goes into promoting a business. Here are five ways you can help your business stand out from the competition and win more jobs. Read more.

Learn How to Use Facebook and LinkedIn to Build Relationships
Building relationships is so important in the roofing industry — whether it’s connections with other professionals or with your customers. And while in-person interactions will always be one of the best ways to strengthen relationships, social media has made it possible to build meaningful relationships online, too. Here are some easy steps from ABC Supply about how to use platforms like Facebook and LinkedIn to develop and maintain business and personal relationships. Read more.



NWiR at the IIBEC Building Enclosure Symposium

Many NWiR members attend the IIBEC Building Enclosure Symposium. If you are interested in meeting up with other NWiR members, please make a post on the NWiR facebook page.

NWiR Day

Join us! National Women in Roofing (NWIR) is hosting a one-day conference in Dallas, Texas on February 2, 2020 in advance of IRE. By attending, you will connect, discover and cultivate new relationships with roofing professionals. Plan to travel on February 1 to be ready to start the day bright and early on February 2…. Read More

NWiR at the IRE 2020

NWiR has a strong presence at the International Roofing Expo and we encourage all NWiR members to attend!   On Sunday, February 2nd, please join us for the third annual NWIR Day. The program is a full day this year, running from 9am-7pm.  NWIR members should register for this event with their IRE registration. A delegation… Read More

NWiR at the IIBEC Annual Convention

Many NWiR members attend the IIBEC Annual Convention & Tradeshow and NWiR has a significant presence there, including an informal get together, an education session, and a booth at the trade show. NWiR will be presenting original research on mentoring and coaching women at the IIBEC Convention being held March 26-31, 2020 in Houston. Jennifer… Read More

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Best of Success Conference Recap

Presenter: Thea Dudley

NWiR was well represented at the Best of Success conference in mid September. Members heard from Thea Dudley and had a lively discussion on how to demonstrate worth when negotiating new opportunities, as well as creating professional opportunities for oneself. Thank you to Roofing Contractor for welcoming NWiR participation in this event.

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The newly created Events Committee is looking for women to join the committee. Please contact Melissa Mulligan if you’re interested.


Are you speaking at an upcoming industry event? If so we want to know about it and share that information with our members. Email the information to Communications Committee Chair Anna Anderson.